"Putting the power of spotting counterfeits right into the palm of your hand. The solution, which consists of a handheld microscope that connects to a smartphone app, can authenticate a luxury handbag within minutes, with startling accuracy." - Harper's Bazaar
"Technology that can spot counterfeits without the guesswork." - The Business of Fashion
"The technology magnifies objects 260 times, so features invisible to the human eye become telltale signs." - Bloomberg
"Improved accuracy by a staggering 98 percent for designer brands." - Cosmopolitan
A microscopic camera takes 260x magnified surface pictures, providing rich visual data for the software to process and analyze. Using advanced computer vision and deep convolutional neural networks, the results are compared against a database of millions of images. Authentication accuracy is near perfect, learning and improving from each additional scan.
An expert human touch meaningfully augments quality control and authentication processes. That is why one of our experts personally authenticates each and every one of our products in person, both qualitatively and quantitatively.
Qualitative means our team's sensory experience with specific brands over many years, and includes elements that go beyond appearance such as smell, feel or sound.
Quantitative means our proprietary database of technical measures for each brand, model and year to check as we process each item.
We proudly offer a lifetime money-back authenticity guarantee: if your purchase is ever determined to be a counterfeit, we will refund you in full.
‘Counterfeiting is a $500 billion dollar industry’ as verified by the Organisation for Economic Co-operation and Development; The World Customs Organization believes that seven percent of all global trade is in fakes.
Sustainability is the main pillar of Amused, this means building a business that serves our community safely through providing transparency and quality for all our customers. We have zero-tolerance for counterfeit items and will report anyone who tries to submit the same.